Casa Pop Fashion by Raseel Gujral Ansal

Casa Pop Store

Raseel Gujral Ansal of Casa Paradox, the celebrated label of design and innovation, unveiled an exclusive fashion line, Casa Pop Fashion at Ambience Mall, Vasant Kunj, New Delhi. The all new showcase from the House of Casa is a composition of design innovations by Ansal herself. This one-of-a-kind fashion concept presents a range of limited edition apparels, jewellery and accessory pieces that ferment the brand’s legacy in vivacious glamour whilst ensuring it caters to consumers from all segments.

Casa Pop Store

Harboring a multitude if creative advancements, Ansal presents design collaborations with Mynah, Swati Uberoi and Dabiri to present an array of fashion apparels comprising of embroidered and Swarovski encrusted stoles, palazzos, silk pashminas and t-shirts along with exquisitely designed blankets, bedspreads, ceramic stools and more. Partnering with the philanthropic initiative of Princess Diya Kumari of Jaipur and jeweled marvels of Ravi Jewels, Casa Pop Fashion also introduces intricately crafted pankhis, shingaar accessories and more.

Casa Pop Store

This initiative also has an amazing collection of pocket squares, cufflinks, sherwanis, and kurta buttons for men; whereas, ladies can lay their hands on an array of tunics, ganjis, potlis, and more.

Room Therapy–first look of Sona Reddy’s flagship store

Sona Reddy

The narrative is colourful with distinct Indian and globally influenced echoes. This is exactly the story that Sona Reddy’s store – Room Therapy tells. A step in and the stunning décor will surely have you drooling. Nestled in Hyderabad’s prime area of Jubilee Hills, the store stretches to an area of 3000 sq ft.

Room Therapy

Room Therapy

Room Therapy offers a product range that can instantly add character and personality to every room in your home. Crafted to suit distinctive needs, the store has decorative accents to flaunt across varied categories. There are a variety of wall décor pieces, candle holders, figurines, art, functional décor, vases, plants and garden accessories, which can blend well with any décor style.

Room Therapy

Room Therapy

For the floor, you will find rugs that are available in varied styles and designs – contemporary, weaves and traditional. Amidst the furniture category, are chairs, consoles, coffee-tables and chests that can give a classic touch to a space, while keeping it subtle. All these products are mainly designed and manufactured in various parts of the country along with selected destinations abroad.

Room Therapy

Room Therapy

“When I first designed the store, the first few things that came to my mind was to make it connect with the senses- a space that smells good, feels good and overall a visual feast to the eye,” says Sona Reddy.​

Room Therapy

Room Therapy

The store designed by Sona herself has interiors that project subtle yet interesting look. East meets west with interesting feature walls, high ceilings, iron Corinthian pillars and industrial chandeliers, lights and accessories – all are customized by her. A quick glance and you will notice numerous feature walls – each done with distinctive elements that create a statement in itself.

Room Therapy

One of the walls – almost 12ft high, adorns old drawers as shelves with varied décor products on display. The main chandelier at the entrance is made of mesh and 300 bulbs. Another interesting thing is that she has documented the construction and the interiors with time lapse. So the whole process has been recorded!