Tag Archives: brand

Blurring Fashion Borders

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Meher and Riddhima

Meher and Riddhima


Meher and Riddhima, an evening-wear brand launched in 2002 caters to fashion that reflects delicately influenced rich heritage and tradition of a region. They produce gorgeous evening gowns, cocktail dresses, formal jumpsuits, accessories and children’s wear. Based out of Dubai, the label also has offices in New York and India. This venture is a creative alliance between Meher Mirchandani and Riddhima Whabi.

Meher and Riddhima

Meher and Riddhima


The designer duo’s design philosophy revolves around combining contemporary shapes with traditional influences. It is an evening wear brand with couture attention to detail. The brand has a balance of western sensibilities with eastern influences in the design. The inspiration for the collections is derived from art, architecture, music, travel, interiors and prominent women in history.

Meher and Riddhima

Meher and Riddhima


Define your label and forecast some upcoming trends…

Our label is made to make the wearer feel special, happy and beautiful. For the upcoming season, we would recommend fashionistas to look out for bright floral prints, crop tops, flowy skirts and pop-colored dresses.

Meher and Riddhima

Meher and Riddhima


Who has been your role model during your formative years and why?

I would say my mother as she is perfect in everything she does; she is a successful entrepreneur, loving mom and dedicated wife and great human being. She inspired me to express my fashion sensibilities through my designs and reach out to many…

Meher and Riddhima

Meher and Riddhima


How different is Indian fashion industry in comparison to its western counterparts?

Indian fashion industry focuses more on ethnic Indian wear, which again reflects a lot of Indian influences on fabrics, colors and embellishments; whereas, the western industry is all about minimalistic styling and contemporary, luxe fabrics.

Voiix – Redefining Indian Couture

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Voiix by Saiba and Maneet

Voiix by Saiba and Maneet


Voiix, a woman’s clothing label by Saiba and Maneet is bending genres and redefining the stereotypes of Indian dressing sensibilities. Their brand aesthetics lies in the fact that traditional Indian clothing has countless facets to it; the designer duo are thriving to create awareness in the society through their beautiful outfits that speak volumes about being bold and expressive through casting remarkable fashion statements. We speak to Saiba about her beloved label:
Voiix by Saiba and Maneet

Voiix by Saiba and Maneet


What does Voiix mean?

Voiix means voice in French. We have been in the fashion industry for seven years now; earlier we were retailing under a different brand name. However, we have re-launched our label, wherein themed collection will be showcased on a regular basis interpreting the core mantra of Indian couture. Our clothes reflect tastes of contemporary, independent Indian women; be it the colour palette or the luxurious fabrics, cuts and silhouettes, or perhaps the almost delicious embroidery work and flowy drapes, our collection talks about feminism in the most au courant ways. Nonetheless, even feminism has a slight touches of masculinity to it; women today are no more delicate damsels, and neither do they like to dress up in such manner—panel dressing, sharp cuts and structured silhouettes are today’s go-to options.

Voiix by Saiba and Maneet

Voiix by Saiba and Maneet


Tell us about one fashion trend that you absolutely love…

Monochrome is huge this season; it works with two extreme colours- black and white. However, we have tried being a little experimental here and worked on a collection that has reds and whites, instead of the regular colour shade. Monochrome trend depicts illuminati; it casts a very powerful fashion statement; we have just tried to give this trend a refreshing makeover.

Voiix by Saiba and Maneet

Voiix by Saiba and Maneet


What colour will be ruling the fashion dais this summer?

It has to be white. White capes and summer jackets will be the ruling fashion element this summer. Also, white saris with subtle pops of colour, and white crop tops paired with high-waisted palazzos will be the trending look for the coming months. In short, white will be beautifully blended in Indo-fusion ensembles with touch of western influences. As far as fabrics are concerned, jersey, khadi, raw silk and other Indian handlooms will do the rounds.

Voiix by Saiba and Maneet

Voiix by Saiba and Maneet


What are you working on next?

We are focusing on our winter collection wherein Indian weaves will be the pivotal factor. We have tied up with local weavers of Banaras for developing our very own weaves, brocades and more… The collection will flaunt gorgeous paisleys with baroque touch, lots of gold and red interplay on bridal canvasses and of course oxblood red and jade will be surfacing on many outfits.

Harley-Davidson brings the rebel attitude to Myntra

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Harley-Davidson casual merchandise

Harley-Davidson casual merchandise


Known for rebellious design and bold urban styling, Harley-Davidson motor clothes have inspired riders and passengers for generations. Harley-Davidson casual merchandise will now be available through an exclusive online store on Myntra. Launched today, the online store offers a range of Harley-Davidson casual outerwear, sportswear, denims and accessories. Harley-Davidson merchandise and accessories are also offered through the brand’s dealership network across 17 locations in India. Through this alliance Harley-Davidson merchandise will now be easily accessible to over 12,000 pin codes in India.
Harley-Davidson casual merchandise

Harley-Davidson casual merchandise


Rajiv Vohra, Director Sales and Dealer Development Harley-Davidson India commented at the onset of the alliance, “We are extremely pleased to enter into this alliance with Myntra, helping us to become more accessible to customers across the country. Owning Harley-Davidson merchandise is a great way for customers to free their inner rebel, and we are glad to offer them this opportunity.”
Harley-Davidson casual merchandise

Harley-Davidson casual merchandise


Being the leading online fashion platform associated with over 25 top global brands in India, Prasad Kompalli, Head – Ecommerce Platform, Myntra expressed excitement on this alliance stating, “It has always been our continuous endeavor to enhance our portfolio and provide our shoppers the latest and widest collection from the best of brands. This alliance will help us cater to Harley-Davidson aficionados by enabling easy access to the brand’s lifestyle merchandise.”
Harley-Davidson casual merchandise

Harley-Davidson casual merchandise


The collection spreads across Harley-Davidson jackets, denims, shirts, t-shirts, caps, wallets and other accessories. To view the entire offering, download the Myntra smart phone app today.

Great News For Women Runners

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Puma Training Ambassador - Jacqueline Fernandez at the Launch of Puma's Dynamic Training Shoe for Women PULSE XT

Puma Training Ambassador – Jacqueline Fernandez at the Launch of Puma’s Dynamic Training Shoe for Women PULSE XT


Sportswear brand Puma, increasingly focusing on the women’s training category has introduced Pulse Xt, a dynamic lightweight training shoe that is geared towards adapting to the unique boldness and flexibility of any workout. Puma also announced its association with actress, model and fitness buff Jacqueline Fernandez as PUMA’s new training ambassador.
Puma Training Ambassador - Jacqueline Fernandez at the Launch of Puma's Dynamic Training Shoe for Women PULSE XT

Puma Training Ambassador – Jacqueline Fernandez at the Launch of Puma’s Dynamic Training Shoe for Women PULSE XT


Pulse Xt is a shoe that will appeal to a wide audience of women with its unparalleled features, uninhibited versatility and bold look. This shoe is designed to use its responsive EverTrain Footbed Technology that provides the perfect underline to every workout. With an extremely breathable upper, this shoe is highly resilient, provides unhindered support at all times and is finished with a sleek look, which makes it perfect for any kind of training and workout. The full-length flex groove allows dynamic multi-directional movement, while the bootie construction creates exceptional comfort and fit.
Puma Training Ambassador - Jacqueline Fernandez at the Launch of Puma's Dynamic Training Shoe for Women PULSE XT

Puma Training Ambassador – Jacqueline Fernandez at the Launch of Puma’s Dynamic Training Shoe for Women PULSE XT


Speaking about her new association with Puma, Jacqueline Fernandez, said, “Puma is a brand that I have long admired and it is what I wear for my regular workouts. I am very excited about the enthusiasm the brand has towards women’s training category. As an avid track runner, basketball and badminton player and Zumba enthusiast, I find the new Pulse Xt is just right for my training needs since it integrates new age technology with classic style.”

Marsala collection by Lalit Dalmia

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Marsala collection by Lalit Dalmia

Marsala collection by Lalit Dalmia

Lalit Dalmia, the face behind the brand of the same name is a self-taught talent from Hisar who has left the world awestruck with his powerful and unique design vision. He has shown the world how his elegant designs for women can take luxury to a whole new level. He doesn’t consider himself as a designer but a creator, who just doesn’t want to make pretty clothes; instead, through his creations he wants to make every woman feel like an urban goddess.

Marsala collection by Lalit Dalmia

Marsala collection by Lalit Dalmia

His inspirations are endless and can be drawn from anything & everything. His label is synonymous with opulence, contemporary Indian and Indo-Western wear. His intention has been to create glamourous ensembles with traditional textures, embroideries, and craftsmanship juxtaposed with modern designs. He experiments around unusual fabrics and textures to create masterpieces, which takes us back to the Victorian and Mughal period.

Marsala collection by Lalit Dalmia

Marsala collection by Lalit Dalmia

To sum it all in a nutshell, Lalit attributes his collections as ‘clothes with international styling and Indian soul’. If you are looking for enchanting and sophisticated fusion of distinctive traditional and modern designs with the stroke of muted classy and reserved attitude, you know where to go now! The designer uses a colour palette, which makes one feel nostalgic about our intricate and ancient eras in history.

Entice’s stint at Baselworld 2015

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Entice Yellow & white diamond Y-shape necklace

Entice Yellow & white diamond Y-shape necklace

For the tenth year in a row, Entice (Hong Kong), fine jewellery brand by the century old KGK group, participated in Baselworld 2015 with their exclusive booth at B 23 in Hall no. 3.1. Entice showcased its mesmerizing range of trendsetting diamond jewellery from its latest collections. Breathtaking necklaces exuding grandeur, flexible white and yellow gold bracelets studded with white and yellow diamonds in beautiful geometrical patterns, long diamond earrings with intricate detailing, spectacular emerald ring, exquisite combinations of different unique shapes of diamonds like pear, round, rose cut, baguette and more, set in white and yellow gold complimenting unique designs.

Entice cocktail ring with oval emerald center and surrounding marquise diamonds

Entice cocktail ring with oval emerald center and surrounding marquise diamonds

The Jewellery displayed is now available at Entice Hong Kong exclusively and would come to India later this year. Each piece at Entice has been handcrafted to precision by an expert team of international designers at Entice’s state-of-the-art -manufacturing unit in Hong Kong. Each bauble is unique in its own and exudes opulence, making it a prized possession for the possessor. The uniqueness of Entice jewellery lies in its unprecedented grace and trendsetting flair, which is synonymous with the brand’s commitment to create the best!

Entice Yellow & white diamond drop earrings

Entice Yellow & white diamond drop earrings

Present at the Baselworld 2015, Mr. Sanjay Kothari, Vice Chairman – KGK Group of Companies said, “It’s an honour for the brand to be associated with Baselworld, the biggest jewellery fair in the world. For many years we have been showcasing our finest of the work at this platform and maintain the legacy, this year as well, we have showcased the most premium and best of designs from Entice’s pandora of excellence.”

Furla launches #TagToGo

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Furla #TagToGo

Furla #TagToGo

Furla launches a new exclusive project, bringing together the value of personalization with the culture of craftsmanship, which has always distinguished the brand as an emblem of Italian style in the world. #TagToGo is the name of the new service, which lets the customer personalize her bag on purchase in the store, with the application of an attractive nappa tag and choosing from different colours and subjects, such as a heart and teddy bear.

#TagToGo Alice Red Bag, Furla

#TagToGo Alice Red Bag, Furla

The tag can be decorated with a date not to be forgotten, the customer’s initials or an emoticon in the shape of a heart, a star or a smiley, heat-embossed in gold or silver, using a special monogramming machine. Asia Pacific will be the first region to launch the #TagToGo service, which represents an extremely significant project for Furla—it is the first time that an Italian premium lifestyle brand completes its shopping experience with a customer-oriented service.

Creatively, Sensually and Visually Satisfying

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Rajesh Pratap Singh for Amazon India Fashion Week, Autumn/Winter 2015

Rajesh Pratap Singh for Amazon India Fashion Week, Autumn/Winter 2015

Veteran fashion designer and my favourite, Rajesh Pratap Singh commenced the Amazon India Fashion Week, Autumn/Winter 2015 on a rather unpredictable yet jaw-dropping note. The ramp saw a whole bunch of creative mélange—hospital-like setup, wherein beds with crisp white sheets were lined up neatly, along with saline stands on each side. As the lights dimmed, the saline bottles sparkled with small bulbs and Indi-rock music with hints of grunge genre played aloud as models walked flaunting theatrical gestures in black and white outfits.

Rajesh Pratap Singh for Amazon India Fashion Week, Autumn/Winter 2015

Rajesh Pratap Singh for Amazon India Fashion Week, Autumn/Winter 2015

Structured and clinical, Rajesh Pratap Singh’s Autumn/Winter 2015 collection celebrates life’s true stage and its characters.   In this space, life is black and white with some indigo thrown in. Life is graphic here and it has its own beauty.

Rajesh Pratap Singh for Amazon India Fashion Week, Autumn/Winter 2015

Rajesh Pratap Singh for Amazon India Fashion Week, Autumn/Winter 2015

Dissected and reconstructed surfaces using the brand’s signature hand-seam detailing have been extensively used in the collection. Hand-sewn garments in leather and wool using suture seam and its derivatives are utilised for the first time in garmenting.

Rajesh Pratap Singh for Amazon India Fashion Week, Autumn/Winter 2015

Rajesh Pratap Singh for Amazon India Fashion Week, Autumn/Winter 2015

Stark surface textures and colour blocking are coordinated with footwear, where architecture is not your Achilles heel. Fabric experimentation takes the form of structured wool weaves in natural indigo and not so natural black. The romance with Ikkat still continues. This collection can be perceived as a bitter sweet pill—as we all know, the best medicine is laughter.

The Magic of Shibori

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109°F Fusion Beats- Shibori Collection

109°F Fusion Beats- Shibori Collection

With temperature soaring high, a simple yet classy outfit that keeps the heat at bay, is something that we are always on a hunt for! 109°F, the women retail apparel brand’s Shibori Collection from their Spring/Summer’15 line, is a perfect pick for this season.

109°F Fusion Beats- Shibori Collection

109°F Fusion Beats- Shibori Collection

Fusion Beats’, Shibori Collection from their SS’15 line celebrates free spirited, bohemian women of today. It is not just fashion, but an expression of who you are. The collection also takes inspiration from the traditional Japanese Shibori blended with rhythmical baroque that presents a fresh take on this SS’15 Line. Rather than treating the fabric as a two-dimensional surface, it is given a three-dimensional form by folding, crumpling, stitching, plaiting, or plucking and twisting. The collection includes flowing sleeveless dresses with abstract prints, fun jumpsuits and kitsch tops. Bright indigos highlighted with hints of yellow form the colour palette which is perfect to bask on sunny beaches.

109°F Fusion Beats- Shibori Collection

109°F Fusion Beats- Shibori Collection

A 109° F woman has multiple facets; she is sharp yet carefree, powerful yet fun and likes to experiment with the exquisite and special characteristic of soft or blurry-edged pattern imprinted in the Shibori Collection. The effect is quite different from the sharp-edged resist obtained with stencil, paste, and wax. With Shibori, the dye works in concert with the materials, not in an effort to overcome their limitations but to allow them to attain full expression; and an element of the unexpected is always present. The rich sensuous colours of blue and white and the pliability of the material respond well to the movement and flow of the body. Keeping in mind funky, ferocious and cosmopolitan women of today, this brand has adapted the Shibori technique in crisp shorts, casual pants and free-flowing tops. The collection is priced between INR 1200-1800 and is available across 109°F outlets and online shopping partners.

It’s All About Micro Bags!

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Karl Lagerfeld, Cara Delevingne showcasing a FENDI micro bag

 Cara Delevingne showcasing a FENDI micro bag

For Spring/Summer 2015 FENDI launches the micro bags, a modern and quirky interpretation of two iconic bags of the Maison, the Peekaboo and the Baguette, in a unique micro version. FENDI micro bags are perfect for the modern urban dweller – for the woman who just carries minimal essentials.

Fendi micro bag

Fendi micro bag

Fun and compact, these bags are versatile at the same time. They can be worn either as a clutch with an evening gown or cross body during the day, as all of them feature a long strap.

FENDI micro bag

FENDI micro bag

FENDI embraces irony and plays with aesthetics, proportion and colour, never sacrificing quality and savoir faire. Micro bags provide a bold fashion statement featuring high craftsmanship ability, mirroring techniques employed in the creation of regular-sized bags in the atelier.

Cara Delevingne, Karl Lagerfeld showcasing FENDI micro bag

Cara Delevingne, Karl Lagerfeld showcasing FENDI micro bag

These pieces are perfect for the edgy woman with an eye for detail, quality and creativity. The micro bags are available not just in nappa leather but also in special variations, including ‘Bag Bug’ eyes and precious materials like fur and croco. Wear them alone or pair them with their regular size icons.