Blurring Fashion Borders

Meher and Riddhima

Meher and Riddhima, an evening-wear brand launched in 2002 caters to fashion that reflects delicately influenced rich heritage and tradition of a region. They produce gorgeous evening gowns, cocktail dresses, formal jumpsuits, accessories and children’s wear. Based out of Dubai, the label also has offices in New York and India. This venture is a creative alliance between Meher Mirchandani and Riddhima Whabi.

Meher and Riddhima

The designer duo’s design philosophy revolves around combining contemporary shapes with traditional influences. It is an evening wear brand with couture attention to detail. The brand has a balance of western sensibilities with eastern influences in the design. The inspiration for the collections is derived from art, architecture, music, travel, interiors and prominent women in history.

Meher and Riddhima

Define your label and forecast some upcoming trends…

Our label is made to make the wearer feel special, happy and beautiful. For the upcoming season, we would recommend fashionistas to look out for bright floral prints, crop tops, flowy skirts and pop-colored dresses.

Meher and Riddhima

Who has been your role model during your formative years and why?

I would say my mother as she is perfect in everything she does; she is a successful entrepreneur, loving mom and dedicated wife and great human being. She inspired me to express my fashion sensibilities through my designs and reach out to many…

Meher and Riddhima

How different is Indian fashion industry in comparison to its western counterparts?

Indian fashion industry focuses more on ethnic Indian wear, which again reflects a lot of Indian influences on fabrics, colors and embellishments; whereas, the western industry is all about minimalistic styling and contemporary, luxe fabrics.

‘Rouka’ by Sreejith Jeevan Presents a Monsoon Story

Floating Boat Pants by ROUKA

Paper boat races, playing with grandfather’s crook-handled umbrellas, ambassador cars passing by the green fields, rubbing out some space in the misted glass windows to watch the rain and the cyclist’s balancing act while pedaling through puddled streets; were just a few of the many inspirations of this clean-cut, super chic monsoon collection by designer Sreejith Jeevan.

It’s raining culottes by ROUKA

This collection brings forth an aesthetic amalgamation of the vibrant Indian tradition molded in layers of contemporary hues with an ever-elusive empowering zest of the weaver and the wearer. Stitch by stitch and seam by seam—this collection is sure to strike a cord or two amongst fashionistas.

Rouka Green Doodle Shirt

From muted tones to darker juxtapositions, a tale of powder blue to blending hints of parrot green, this collection is a true visual delight. The cuts, silhouettes and fabrics look easy on the eyes and super comfy on the skin.

P.S- If you want to lay your hands on these gorgeous outfits, do click on NETE.IN

Neha Agarwal for Lakmé Fashion Week Winter/Festive 2014

Esha Gupta for Neha Agarwal

Debutant designer,  Neha Agarwal brought forth her collection ‘Mille Fleurs – a thousand flowers’ at Lakmé Fashion Week Winter/Festive 2014. Bollywood diva, Esha Gupta was the showstopper and she dazzled in her outfit.

Neha Agarwal

Hyderabad-based designer, Neha’s collection is a modern reinterpretation of seventeen century’s French embroidery. ‘Mille Fleurs – a thousand flowers’ is a celebration of magnificent miscellanea of seventeenth century’s regal petit point embroidery and well-defined contemporary silhouettes.

Neha Agarwal

The collection scrupulously defines the brand philosophy of urban styles, radiant hues and experiments with textiles and textures, yet opulent in ornamentation and appeal.

Neha Agarwal

The design flows from figure-flattering western twisters to enchanting indo-western fusion and creates the most idiosyncratic vision. Authentic Indian organic tussar, ahimsa, gicha and muga silk are presented with unconventional quilting details, creating a splendid evening essential.

Neha Agarwal

It’s a tribute to today’s trend setting fashionistas who are flamboyant and vibrant, but still carry the ethnic essence in their hearts.