Tag Archives: materials

Royal & rooted – by Aditi Maheshwari

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Rohit Bal

Rohit Bal

Rohit Bal, one of the most sought after fashion designers, popularly known as the ‘master of fabric and fantasy’, gets candid and talks about the current fashion industry and his journey as a designer

What is your design philosophy?

For me, the most important word is elegance. I also give importance to certain styles that are understated, craft based and extremely Indian. Nothing that I do has any western influences. Everything I do has a very strong soul of India; so my design philosophy says that I am an Indian and I like making Indian designs; also, all my designs are hand crafted and at the end of the day, the soul of India should be represented in my collections.

What new techniques and materials are you using?

We are using the opposite of new techniques. We are focusing on age old techniques—those that are long forgotten. We are reviving techniques that used to be an important part of Indian subcontinent. So instead of doing something new, I am using techniques that were used many hundreds of years ago. I am trying to bring back what is lost to India.

Rohit Bal's bridal collection for Wills India Fashion Week SS'15

Rohit Bal’s bridal collection for Wills India Fashion Week SS’15

What does fashion mean to you?

Fashion for me is a very integral part of lifestyle. Fashion doesn’t mean wearing fancy clothes. It’s about the way you live, your lifestyle, your home, the food you eat, the car you drive, the life you lead; it’s really about your entire life. Fashion is in fact, a necessary evil.

During your formative years, who has been your muse?

When I started out as a fashion designer, I was influenced greatly by a very dear friend, Rohit Khosla. He was my inspiration and my muse.

Most fashion designers are now diversifying into other areas besides fashion. What’s your take on this and how important is it to diversify for creative expression as well as to scale up the business?

I might have been amongst the first ones to have done that. The reason why you do this is because you want your creativity to be experimented and expressed in other mediums rather than what you normally do with fashion. A creative person absolutely must do as many creative things as possible; whether it is designing homes, cars, product designs, etc. A designer should give his creativity another platform. It is a natural progression and extremely important.

Rohit Bal's bridal collection for Wills India Fashion Week SS'15

Rohit Bal’s bridal collection for Wills India Fashion Week SS’15

What is the future of couture in India?

I think the future of fashion in India is couture and nothing else. In India there are enough international brands. But what we designers do is very up market and occasion wear; whether it is weddings or parties. So, I think couture has a great potential in India.

What was your first design? Do you have any interesting anecdotes in the making of your first piece?

The first design I ever did was for men. The first person who wore those was my friend, Rohit Khosla. The first thing I ever made was a gold tissue bandhgala for men. At that time, such designs were very contemporary and avant-garde.

Way back when you were a student, what inspired you? How did you decide upon this career?

Some very fashionable people used to come visit my college when I was a student. I used to observe some amazing style icons, see their beautiful clothes and get inspired by the likes of them.

Rohit Bal at the grand finale show for Wills India Fashion Week SS'15

Rohit Bal at the grand finale show for Wills India Fashion Week SS’15

How does the business of fashion look like today?

Encouraging. The industry is also getting a little more organised. Earlier this entire industry was very haphazard and not very focused. But now, fashion has become a very important industry.

P.S- Aditi Maheshwari, the author of this story is an avid lifestyle writer who runs a popular decor blog www.pobox9.in

Dorothy Perkins presents Spring/Summer 2015

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Dorothy Perkins

Dorothy Perkins

UK’s most famous high street brand Dorothy Perkins announces the launch of its Spring/Summer 2015 collection, available exclusively on India’s leading fashion destination, Jabong.com. The spring summer collection of Dorothy Perkins embraces the key trends for the coming season with a return to the seventies and Sports Luxe.

Dorothy Perkins

Dorothy Perkins

The collection will be available on Jabong.com for its discerning customers from March. Jabong.com believes in bringing the latest and best trends forward for the customers. The latest summer collection from Dorothy Perkins is inspired by the 1970’s.

Dorothy Perkins

Dorothy Perkins

The dresses are longer, the skirts are A-lined and the trousers are cropped. Materials are a mixture of textures with knits and crochet, leather and suede – the chocolate brown suede shorts and jacket are key drifts. These rich textures are combined with denim – one of the star fabrics for spring summer.

Dorothy Perkins

Dorothy Perkins

Colours are a combination of muted pastel shades with pops of coral and indigo. Soft ruffle detailing and feminine prints, which take inspiration from the orient, create a seventies romantic bohemian look. Oversized peasant blouses are teamed with button front denim skirts and bell bottom jeans, matched with high platforms and felt hats creating a classic seventies silhouette.

Dorothy Perkins

Dorothy Perkins

For SS15 culottes are in pink leather and trousers are loose and wide – creating a new elegant shape. A fresh and modern feel updates this season’s Sports Luxe trend. Clean, simple lines create the look for the utility nineties inspired collection. Minimal boxy, cropped jackets in a variety of fabrics and textures – from neoprene to sheer and mesh – mixed with the cigarette trouser creates a sleek look.

Dorothy Perkins

Dorothy Perkins

Asymmetric tops and tunics add to the new season silhouette. Colour for this collection is exciting with poster paint shades of blue and green. Colour blocking leads the way – whilst the all-over whites we’ve seen in past seasons have returned. Florals are big and bold and are on full looks – on dresses and across short suits.

Bridal Couture Meets Ecommerce

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Vemanya.com

Vemanya.com

The ecommerce market saw more action with the launch of http://www.vemanya.com, an online portal for premium bridal couture. Vemanya – a Sanskrit word meaning skilful in the art of weaving – provides a bride and her family and friends a choice of stunning wedding wear. Using the finest fabrics sourced from all over India with each piece being hand embroidered using authentic materials, Vemanya epitomises ‘affordable luxury’.

Vemanya.com

Vemanya.com

Vemanya has a broad range of dresses available for sale covering every bridal occasion – from stunning saris to royal lehngas and classic anarkalis – Vemanya’s range also includes chic Indo-western wear and bridal sleepwear. In order to make sure that each bride gets a truly customised experience Vemanya allows for personal online stylists and video consultation. The range is also available offline at the Vemanya Design Studio in New Delhi.

Vemanya.com

Vemanya.com

The brainchild of Monika Srivastava, Mumbai-based entrepreneur & former media professional and Delhi-based Ritu Tandan who earlier ran the bridal ensemble boutique Ostara, Vemanya is conceived with the vision of offering high-end, made-to-measure garments in a convenient online format.

Vemanya.com

Vemanya.com

Vemanya is targeting upscale Indian buyers and NRIs from USA, UK, Canada, UAE and Australia. As part of the launch Vemanya is running a special online contest where the lucky winner will get a classical royal lehenga. The contest is open to women above 20 years of age residing in India, USA, UK, Canada, UAE and Australia.

Like Quirky? Check out Lemon Trunk!

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LT10006A_main

Ashutosh Maheshwari is the proud owner of Lemon Trunk—as the name resonates, this label celebrates the best of quirk and pop art, printed innovatively on bags. Their designs are vibrant and refreshing, and their colour palettes are spunky. From floral patterns in shocking hues to Aztec prints in a brand new avatar, this label has struck a chord with the young and peppy! Ashutosh talks to us about LT’s fun designs, pocket-friendly rates, and their range of products.

Lemon Trunk

Lemon Trunk

 How did Lemon Trunk come into being?

Lemon Trunk came into being on a simple idea—‘We want to see India using beautiful, designer products’. The quickest way to achieve that was by creating a product that was mass-market and affordable, but without comprising on quality. Tote bags haven’t really evolved in terms of design and style and therefore, seemed like the best place to add our spunky, young and visually appealing designs.

Lemon Trunk

Lemon Trunk

Why did you choose this name for your brand?

I wanted a name that was fluous…a word that isn’t restricted to a particular style or product, and is young and fun. ‘Lemon Trunk’ had the perfect ring to it and seemed like the right name that would appeal to my target audience.

Lemon Trunk

Lemon Trunk

Tell us about your products

At Lemon Trunk, we design fun products. We use the finest quality materials and printing processes to make our prints look alive. Right now, we’ve launched our College Tote Bag in close to 30 prints. In the next couple of months, we will have added slings, satchels, messenger bags, laptop bags, tablet sleeves and shopping totes to our range, along with more prints. We want to have something for everyone!

Lemon Trunk

Lemon Trunk

Tell us about the upcoming summer trends in tote bags

We feel, the summer trend this year is going to be easy going—big bags, which are easy to carry, with smart prints in bright colours. Apart from this, of course, the one thing that will always be in demand is innovation in designs.

You may check out the latest Lemon Trunk designs and bags at the Kala Ghoda Arts Festival, from February 7 to17 in Mumbai or shop for their products on Flipkart http://www.flipkart.com/search?q=lemon+trunk&as=off&as-show=off&otracker=start or Myntra http://www.myntra.com/lemon-trunk?userQuery=true&s=acl

Hidesign presents the Icon Exhibition

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A rebel is born-Hidesign

A rebel is born – Hidesign

Hidesign, India’s leading luxury leather brand celebrates 35 years of heritage and craftsmanship. To commemorate this occasion, Hidesign launches the ‘Icon Exhibition’ in partnership with Select City Walk in Delhi.

Beauty is natural-Hidesign

Beauty is natural – Hidesign

Hidesign attempts to create a window to the brand’s formative years through the ‘Icon Exhibition’ showcasing images of the company’s journey so far and key styles from its archives. With some of the best fashion and luxury brands being housed at Select City Walk, the exhibition will cater to its niche audience in the region. It is first of a kind exhibition in any mall.

Hidesign

Hidesign

Hidesign which was started as a two-man workshop in 1978 has turned into a company of 3000 spread all over the world today. The history of Hidesign has been defined by the rebellion against uniformity and synthetic flatness of the mass market. Hidesign has always stood out for the sensuous naturalness of its high quality leather and the smooth soft glow of its solid brass fitting in the leather good.

Sasha original 1983-Hidesign

Sasha original 1983 – Hidesign

As a part of the celebrations, Hidesign launches its Icon Collection, which showcases some of the earliest bags. Dilip Kapur, President, Hidesign while talking about the bags says, “Hidesign’s earliest bags were a small range of our innovative bags that were a pure expression of our values and what we loved best- adventure, travel, clean design, wonderful materials that felt good, and a non-conformity that was stamped throughout the collection. As we have grown, with large collections and teams of marketing and design professionals, we still look back at our icon bags with great love as being the purest Hidesign bags. The Icon Collection re-launches the earliest bags, maintaining the same purity reflected in the original bags: vegetable-tanned leathers, solid brass, cotton and leather lining and designs that have stood the test of time for the last 35 years.”

The Boxy Big and Small-Hidesign

The Boxy Big and Small – Hidesign

The collection boasts of eleven classic bags such as doctor bags, briefcases, satchels and duffel. The adventure and romance of travel is a great inspiration for Hidesign, and the same spirit is captured in the icon bags. The Hidesign lifestyle is full of travel, both for business and leisure. The passion for travel is still visible in the rugged leathers and solid brass buckles with which the brand originally started.

Taking cue from Nouveau Prophecy—Saaj by Ankita

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Saaj by Ankita

Saaj by Ankita

Designer Ankita Chaudhury explores different layers of happiness and joy through colours and this very thought is the quintessence of her label SAAJ.

Saaj by Ankita

Saaj by Ankita

SAAJ brings forth playful, feminine and eclectic use of colours. In her Spring/Summer 2015 collection at the Wills India Fashion Week, Ankita unveiled a collection that showcased ‘white’ and ‘gold’ in multifaceted avatars.

Saaj by Ankita

Saaj by Ankita

Crop circles and the observable symmetry of nature have been the fundamental driving force behind this collection. Natural fabrics like, jute, cotton, linen and flax have been moulded and embellished to create a symbiosis between the natural feminine shape and the sophistication of natural geometry.

Saaj by Ankita

Saaj by Ankita

Silhouettes have been tuned to a modern and urban chic attitude and the juxtaposition of materials ranging from metallic yarn to traditional gota adds an allure of luxury to the collection.

Good shoes for great feet–Serene Gandhi presents Cara Pyramids

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Cara Pyramids  by Serene Gandhi

Cara Pyramids by Serene Gandhi

Women have sworn their love for good shoes over ages. Owning that right pair of shoe that brings in high fashion, luxury and comfort is a necessity for a high sorority belle. Twenty-seven-years old Serene Gandhi, an avant garde shoe designer and the creative mind behind Cara Pyramids, has been working towards helping women get the perfectly engineered shoe that can be comfortable as well as chic.

Cara Pyramids  by Serene Gandhi

Cara Pyramids by Serene Gandhi

Cara Pyramids offers footwear that exudes sophistication and comfort. Serene’s passion for designing footwear has been inspired by the ideology of legendary, Christian Louboutin. Designed with Italian cuts, these shoes are crafted from materials of an invincible quality, which are also used by luxury fashion houses around the globe. With great durability and style, Cara Pyramids is India’s very own powerhouse of luxury for your feet.

Cara Pyramids  by Serene Gandhi

Cara Pyramids by Serene Gandhi

Customers seek instant gratification for their need for convenience and customisation. Serene believes every woman is entitled to own footwear that is sculpted and created solely for her. Serene says, “Cara Pyramids’ Bespoke service helps women wear what they want, rather than having to choose from pre-made options. This gives them the freedom to choose the material, style, cut, size and shape. It is also a life-saver for women with slightly unconventional foot size. To ensure it’s the right fit, we make and remake it, till it’s tailored to perfection.”

Cara Pyramids  by Serene Gandhi

Cara Pyramids by Serene Gandhi

A bespoke shoe service with unmatched sophistication and style is a rarity and hence it isn’t surprising that the Indian fashion industry has been all praises for the brand. Fashion-forward designer, Nachiket Barwe connected with Serene to design the footwear for his Wills India Fashion Week show. After receiving an awe-inspiring response, her shoes for Lords were used on the runaway for the fashion shows of Surily Goel and other designers in Blenders Pride Fashion Tour. She designed for Nachiket Barwe once again––leading to a few enthralled students of London School of Fashion requesting for her inimitable shoe designs.

Cara Pyramids  by Serene Gandhi

Cara Pyramids by Serene Gandhi

A luxury house with a heart, Serene doesn’t believe in using real leather for her designs, “I am very sensitive towards the use of leather. I believe in today’s day and age, technology has given synthetic materials the same kind of durability as seen in leather.”

Cara Pyramids  by Serene Gandhi

Cara Pyramids by Serene Gandhi

The bespoke luxury shoe service comes with the responsibility of creating perfectly sculpted footwear for women who desire both style and comfort and in an eco-friendly environment. Cara Pyramids have taken shoe-making in India to the epitome of luxury, carving a niche in the market and leaving the consumers with a pair of happy feet.